Tag: marketing

AR Examples

US convenience chain 7-Eleven knows its market, with the filthy, blood-spattered and all round fun-anti-hero Deadpool getting the AR treatment in a new marketing tie-in for his sequel action flick.…

AR Examples

We can’t do a story every day about some excellent new app or use case for Augmented Reality. However, the technology continues to make great strides in various industries, so…

General AR News

For stores and galleries, AR is an enticing tech, but people blundering around staring at their phones isn’t the most engaging experience. Instead, they might use DeepFrame from RealFiction, which…

AR Examples

AR Gossip

General AR News

Augmented reality isn’t just about smartphones and glasses. One company taking a different approach to the technology is Lightform. They plan a hardware device that turns a video projector into…

AR Examples

Hollywood has used AR and VR on the big screen for decades, with wow moments coming in Minority Report, The IslandĀ (I still want Sean Bean’s desk) and The Lawnmower Man.…

General AR News

AR Examples